We are seeking a dynamic and results-driven individual to join our marketing team as a Social Media and SEO Analytics Specialist.
This role is pivotal in driving our online presence and optimizing our digital marketing strategies through the analysis of social media and SEO data.
The ideal candidate will have a keen understanding of various social media platforms, SEO techniques, and analytical tools to measure and improve the effectiveness of our marketing campaigns.
1.
Develop and implement social media marketing strategies to increase brand awareness, engagement, and conversion rates across various platforms (e.
g.
, Facebook, Instagram, etc).
2.
Conduct in-depth keyword research and analysis to optimize website content and improve search engine ranking.
3.
Monitor and analyze social media and SEO performance metrics, including website traffic, click-through rates, conversion rates, and keyword rankings.
4.
Identify trends and insights from data analysis to inform strategic decisions and campaign optimizations.
5.
Collaborate with cross-functional teams to align social media and SEO efforts with overall marketing objectives and initiatives.
6.
Stay updated on industry trends, algorithm changes, and best practices in social media and SEO to ensure competitive advantage.
7.
Prepare regular reports and presentations on campaign performance, insights, and recommendations for continuous improvement.
8.
Implement A/B testing and experimentation methodologies to optimize social media and SEO strategies for maximum effectiveness.
9.
Manage and optimize paid advertising campaigns on social media platforms, including budget allocation, audience targeting, and performance monitoring.
This job description outlines the key responsibilities and qualifications required for the position of a Social Media and SEO Analytics Specialist.
The role encompasses strategic planning, data analysis, and campaign optimization to drive the company's online visibility and marketing performance.
Job Types: Full-time, Part-time
Pay: $43,577.
84 - $52,480.
84 per year
Expected hours: 20 – 40 per week
Schedule:
* 4 hour shift
* 8 hour shift
* Day shift
* Monday to Friday
* No weekends
Ability to Relocate:
* Dallastown, PA: Relocate before starting work (Required)
Work Location: In person
Whatsapp
